Well, I’ve officially set up camp at IGN. As a declaration of intent, my first post was about Etrian Odyssey IV. Do you see? I am keeping it real. All that’s changed is the logo. Well, and the blogging tools. It’s pretty nice going from 1UP’s Frankenstein of a system to IGN’s clean WordPress interface.
It’s interesting, because other people seem to think it’s stranger to see my name on IGN than I do. I also think there’s a lot of revulsion, a sort of kneejerk response based on the assumption that IGN deals in lowest-common-denominator trash. That’s not true; if it were, I would have taken a layoff yesterday. The site does have a different editorial thrust than 1UP did — it takes the “paper of record” approach rather than the “weekend news magazine” style we adopted. Do I love everything they publish? No. Did I love everything 1UP published? No. Do I love everything I publish? No. Sometimes you hit, sometimes you miss.
The grim reputation IGN has comes largely from out of date perceptions. In the time that I’ve been with the company, though, I’ve observed a sincere effort to improve editorial quality, take more risks, and make intelligent use of Internet venues beyond the walls of the site itself. It’s not perfect, but nothing is. Give it a chance, OK? I promise there’s more to enjoy about the site than whatever I publish there. The sheer amount of content published in the course of the day means you might need to poke around to find something that suits your temperament, but that’s the case for any site that produces a large volume of content in the course of a day — you know, like 1UP until a couple of years ago.